Kevin Keegan's return to Newcastle has shocked the footballing world and raised expectations for a return to the days of entertaining football enjoyed in his first spell.
Newcastle under Keegan were ambitious and gave it a go. They blew their chance to take the title away from Man United - but they gave it a go and that is the Keegan philosophy.
His return to St. James ended in a poor scoreless draw against Bolton, and Keegan will need to spend big to transform a Newcastle team that has played appalling football at times this season.
The fans are full of ambition and passion and there can be no doubt that so is the management. Arthur Cox has joined Keegan's backroom staff and is already of talking of aiming for a top six finish this season and challenging the top four in 2008/2009.
Keegan's reign may not guarentee success, but the fans will expect it to deliver entertainment sooner rather than later.
Perhaps then they will have the patience to enable any manager to build a team over a course of several seasons.
With Keegan in talks to be joined by Alan Shearer to form a dream team at the Toon - it should be an exciting time for everyone associated with the club.
Sunday 20 January 2008
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